TaaSFlow · sector briefing
Merchandising, growth, retention and operations hiring for online retailers and DTC brands, with channel, category and funnel ownership evidenced from the CV.
Merchandising and buying
Assortment, pricing and inventory decisions.
Merchandising managers · Buyers and planners · Site merchandisers · Inventory and demand planners
Growth and performance marketing
Paid, organic and marketplace acquisition.
Growth marketers · Performance marketing managers · SEO and organic leads · Marketplace advertising specialists
Retention and lifecycle
Post-purchase revenue and loyalty.
Lifecycle/CRM marketers · Retention managers · Loyalty programme leads · Email/SMS specialists
E-commerce operations
Platform, fulfilment and site operations.
E-commerce operations managers · Platform/technical leads · Fulfilment and logistics coordinators · CRO and site-experience specialists
Leadership
Cross-functional ownership of the e-commerce P&L.
Heads of e-commerce · VPs of digital / DTC · General managers (channel or region)
Channel and marketplace fit
DTC store, marketplaces, wholesale and retail media each require distinct evidence. Our rubric captures the channels actually owned and the results measured.
Category and margin context
Apparel, beauty, home, consumables and hardgoods have different unit economics. We capture category and margin context so shortlists match your operating reality.
Full-funnel ownership
Growth, merchandising, retention and CX often overlap. Rubrics per seat surface the specific stage of the funnel the candidate actually owned.
Platform and stack fluency
Shopify Plus, Salesforce Commerce Cloud and headless builds each reward different operating experience. Platform history is captured so migrations aren't staffed on the wrong assumption.
Every candidate is scored against the role's rubric, and every score points back to a specific line in the CV. For e-commerce, these are the signals that carry weight:
Candidates stay invisible to you until we've reviewed them for your specific role, and contact details are released as a separate step.